HUBLOT
Miami, Campaign with Dustin Johnson
Project brief
A campaign created for Hublot featuring professional golfer Dustin Johnson, shot in Miami.
The project was built around a clear and controlled visual concept, translating the athlete’s precision and presence into a refined, brand-aligned narrative.
The creative concept and direction were fully developed by Track of God, defining the visual language and overseeing its execution.
Production was carried out in collaboration with F2MAX, ensuring a structured and efficient on-set process.
The result is a focused and cohesive piece that combines performance, discipline, and a strong visual identity aligned with the world of luxury sport.
Video production
Credits
ART DIRECTION
@VAL_BOBROVA
PRODUCTION
@F2MAX
CREATIVE DIRECTOR
@MAXIMSAP
FILMED AND EDITED BY
@I_AM_MISCH
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